Alternative TextZach Watson

Zach Watson is the content manager at TechnologyAdvice. He covers gamification, project management, business intelligence, and other emerging technology. Connect with him on LinkedIn.

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How Project Managers Succeed in a Changing Marketing Industry

Marketing is changing. Well, really it’s already changed. Where once marketing managers had to scrounge data from monthly reports, project leads are now inundated with data from numerous sources inside the same department. Three online marketing project challenges First, consider the challenge of correctly structuring a website’s architecture so that Google can appropriately index your...

3 Project Management Myths

Managing projects isn’t easy, regardless of the industry you’re in. Effective project managers need a combination of analytical thinking, emotional intelligence, and technical ability. And even when someone has a project management professional certification, it doesn’t guarantee they’ll succeed. More often it’s the individual’s ability to grow and learn at speed that signifies their ability...


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